What you need to know about m-commerce and how you should measure the value of the mobile consumer Along with the emergence of smartphones, a revolutionóWith the emergence of the …

We have updated data from the operatoróabout LTE in Poland After the 800 MHz competition was awarded, 4. The operators compete with each other in statistics about the speed of …

What is Eddystone? 5 factóabout the new beacon from Google’a After twoóch years of Apple’s monopoly’In the market for BLE (Bluetooth Low Energy) technology, Google has released its own solution. …

„The silent vendor” at trade fairs Tablets, and in particularóThe iPad’s capabilitiesótce will become a standard at trade fairs. They are an ideal tool for gathering customer data, researching opinions, …

Content from a subcontractorów – some practical solutions Twój author of the publication znóin a dormant? Perhaps you are optimising your marketing spend or simply want to quickly increase the …

What’s new in the mobile payments market? GoMobi cyclical summary below.pl presenting novelties in mobile payment industry. First, hard data for the Polish market. According to the mShopper 2 report.0 …

Beacons: let’s talk facts In recent weeks, Polish experts in the mobile industry have solemnly and boldly announced the abject failure of Bluetooth Smart technology. And this is how marketing …

Hybrid applications – why they work? Their advantages and disadvantages Due to the ever-increasing popularity of the smartphoneów and tabletów mobile applications have become an inseparable element of our everyday …

What characterizes Generation Z and how they shop Generation Z includes people born after 1995. In Poland there are about 9 million, which translates into almost 1/4 of the country’s …

Beacon deployment in China generates $16 million. dollaróin profit In 2015, one of the most famous social media apps in China – WeChat with the total number of usersóin 600 …